It is incredible to even think of beauty and skincare products that are made in front of your eyes after analyzing your skin and preferences of ingredients and fragrances. I was simply overjoyed when Anupama Malhotra, Co-founder and Director at Vert, created my first ever customized face pack in front of me.
How often we wonder that we know our skin’s requirement more than any other person. Vert Natural and Handmade beauty brands offers the DIY (DO it yourself products) to treat yourself to affordable and custom handmade skin care products in the coming new year. Celebrating its five years of existence in the market, the brand Vert is set to launch a custom skincare range on the counter this New Year. Starting with face packs, the brand will customize products according to your skin requirements.
I got a fine demonstration of all this in an event few days back (On the 5th anniversary of Vert). With products being shipped in and bought from places across the globe, the brand, which organized a live customization counter for individuals here, mixed up oats, coffee, rose petals with respective essential oils to make a blend suitable for different kind of skin textures, be it dry, oily or combination skin.
The spread on the counter had beautiful glass jars with the contents in it while Anupama Malhotra herself mixed up the beauty potions and packs for both women and men.
If you suffer from Acne, Malhotra fixed up a remedy for that too.
Talking about competitors in India, Akassh Bansala, Managing Partner for Vert shared that in India there are brands which do have handmade products but they aren’t exactly customisable according to skin type of people.
Giving examples of certain brands available and known to people, Bansala says that those are ayurvedic brands which are a different ball game altogether.
He said that what makes Vert stand out is that “Ayurveda cannot ever come up with make-up as per the science. So we have make-up made from natural products. Ayurveda has limitations and we don’t have that issue”.
The brand gets its shea butter from Africa, lavender from Provence (France), mango butter from Goa and saffron from Kashmir.
Vert will introduce customization to counters in January 2017.
So, anybody who needs to give these wonderful products a try, can visit DLF Saket mall and the founders plan on expanding in metro cities like Hyderabad, Chandigarh and Mumbai.
Store- Located at DLF Saket, or
Shop online: www.verthpc.com
Vert the Organic Beauty Brand. The range of products includes make up, beauty products, natural soaps, toiletries, and bath & body products. Products are high quality ethical products which are made from natural ingredients in innovative ways to produce traditional concepts with contemporary twists. They are the manufacturers, retailers & wholesalers of Fresh & Handmade. Product manufactured are 100% Vegetarian, i.e. it doesn’t contains animal fat and are not tested on animals; made by using only the finest oils, herbs & botanical; bottles, jars and lids can be easily recycled; No Paraben as Preservatives; Packaging simple, minimal and recyclable.
My Verdict after using that face pack!
“Awesome” is the word! My skin felt so safe and wow after the first use only. As it is 100% natural, I had that feel good factor from inside while using such a product and also it gave a visible suppleness and glow on the skin. I m soon going to try more products from Vert.